Here, at toppetinsuranceplans.com , we are committed to helping you make informed decisions when shopping online. To this end, we’ve created in-depth reviews of the brands listed as well as a scoring algorithm that gives a numerical score (out of 10) plus a star ranking (out of 5). This scoring system is used throughout our site and is calculated based on two unique parameters with varying weights.
Our scoring system is calculated based on:
Consumer Reviews: TrustPilot’s independent review platform has over 120 million consumer reviews of over 500,000 brands. With a constantly growing arsenal of reviews, TrustPilot is one of the best ways to gauge consumer satisfaction and is thus factored into our scoring system. TrustPilot has a scale of 1 to 5, which is adjusted to our weighted formula. In the event that a brand has no TrustPilot ranking, its score will be based solely on the Customer Engagement score.
Customer Engagement: We measure customer engagement based on the number of clicks each brand received over the past 7 days. This is then measured against the number of clicks the other listed brands received on the same page and device (desktop, mobile, or tablet). Monetary compensation received from a brand affects its position on the chart. The larger share of clickouts a brand receives, the higher its score will be.